Glenwood Point
NAMING / VISUAL IDENTITY / STYLE GUIDE / EXTERIOR AND INTERIOR SIGNAGE / ENVIRONMENTAL GRAPHICS
Located in the heart of Rogers Park, Glenwood Point is a modern apartment building that blends seamlessly with its artistic neighborhood. Arbor Investment Management hired our team to create a unique brand identity, including name, logo, and comprehensive style guide. The brand reflects a minimalist, thoughtful design, carried through the exterior signage and interior wayfinding for a cohesive experience. A distinctive arrow motif was incorporated into the signage and the fitness center, reinforcing the brand’s clean, directional aesthetic.
